Why Dextra

Because we can be your trusty right-hand resource for all things marketing and advertising. Need a new logo and brand identity package with style guides and fonts? We’ve got you covered. Looking for a fresh set of graphics for a social media campaign? Check. Want to produce A+ marketing kits, brochures, newsletters, or other print work? We do that, too. Plenty of studios can do one or two things well, but Dextra is a one-stop shop for everything from providing institutional marketing guidance to building fine-tuned graphics for an impressive web presence.

ABOUT US
Services & Areas of Expertise

Bespoke logos, brand identity packages, and style guides including typography, primary and complementary color sets in multiple formulas (RGB, hexadecimal, CMYK, PMS), plus comprehensive instructions for use and best practices

Print marketing and advertising including ads, flyers, brochures, business cards and letterhead, custom folders, annual reports and employee handbooks, menus, postcards and mailers, posters, outdoor display ads, billboards, banners, branded promotional merchandise, and more

Custom-built graphics and illustrations to give your print and digital presence a distinctive, polished, and recognizable look

Digital design work including website design and graphics, social media campaigns, digital ads, e-newsletters, photoediting, mastheads and avatars for all of your online platforms

Copywriting and editing for ads, newsletters, brochures, internal documents, press releases, and websites and social media

We've worked with a wide range of vendors and printers, both at the local level and nationally, for everything from direct digital prints to pole banners to electronic billboards to tee shirts and merch.

Who We Are
FISHER

JASON FISHER

Accomplished marketing, business, and nonprofit consultant

Certified fundraising executive since 2011

Multiple award-winning published author and experienced copywriter

Former nonprofit Executive Director

Former Vice President, Fundraising Services

Award-winning public speaker

Degreed Operational Meteorologist

Presidential school graduate

Problem solver

Ironman Triathlon finisher, runner, and mediocre golfer

* Jason knows how to leverage your current staff-hours to best support your marketing and advertising goals, how to write compelling public-facing marketing communications to increase response rate, and how to organize and calendar your marketing projects for maximum efficiency and impact. He’s also a licensed meteorologist, because why not? Jason also can moonwalk, and will probably get mad at me once he realizes I put that information on the internet (shh).

COLLIER

AMANDA COLLIER

20+ years in marketing, advertising, design, corporate communications

Polished graphic design skills, experienced writer and editor

Experience with a wide range of industries and their respective audiences : insurance and investments, real estate, fundraising, beauty and wellness, media/entertainment, political organizations and individual candidates, advocacy organizations, restaurants and hospitality

Experience in wide range of print work : direct digital, offset 4CP/spot color, screenprinting, embossing, engraving, embroidery; marketing collateral, books, print advertising for newspapers and magazines, billboards, POP displays, product packaging, branded merchandise

Proficient in web design, WordPress, and optimized graphics for social media

* Amanda knows how to gold-leaf text on handmade event invitations, how to design a die template for a run of 100,000 custom product packages, how to set up separations for an offset CMYK print job with a PMS metallic and a spot UV gloss, and and how to proof a stitchout for logo embroidery. In addition to having favorite books and movies and bands, Amanda also has favorite paper mills because Art Nerds are like that.

LISA HANDBACK

Experienced Digital Strategist with extensive knowledge in building, running, and maintaining successful digital campaigns

Creative copywriter

Experience with various client types — organizations, nonprofits, political campaigns, and companies — from local, statewide, nationwide, and global

Proficient in social media management, email list building, event marketing, digital ad creation, and traditional communication methods with a wide range of industries and their respective audiences : insurance and investments, real estate, fundraising, beauty and wellness, media/entertainment, political organizations and individual candidates, advocacy organizations, restaurants and hospitality

* Lisa knows how to optimize social media platforms, craft compelling emails, increase digital reach and engagement, and help clients identify and hone their unique voices through thoughtful storytelling. The only things she knows more about than digital strategy are obscure true crime facts, 2000s hip hop, and how to beat you at Scrabble.

DEXTRA IS INCORPORATED IN FAIRHOPE, ALABAMA  |  SERVING THE ENTIRE UNITED STATES & BEYOND

PORTFOLIO